Palma Design in the Press: Brent Neale's New Fifth Avenue Headquarters
We’re proud to share that Brent Neale’s new Fifth Avenue headquarters and jewelry showroom has been featured in ELLE DECOR and included in a recent New York Times story exploring the rise of residential-style jewelry showrooms.
Palma Design served as the project’s architecture partner, working alongside jewelry designer Brent Neale Winston and interior designer Ramsey Lyons to create a workplace and showroom that feels personal, welcoming, and unmistakably connected to the Brent Neale brand.
A Historic Fifth Avenue Setting
Located on the top floor of a Fifth Avenue building constructed in 1917 for the Astor family’s private bank, the space offered an extraordinary architectural starting point.
Although the floor had been altered over time, what is now Neale’s private office retained its original wood paneling and stately fireplace. Skylights extending across much of the floor brought additional character and natural light to the space.
Rather than treating these existing conditions as limitations, the project built upon them—balancing the building’s historic character with the needs of a contemporary jewelry business.
A Showroom That Feels Like Home
From the beginning, Neale wanted the headquarters to feel different from a conventional corporate office or jewelry store. The finished space combines an open living room-style lounge, an intimate jewelry showroom, a large kitchen, private workspaces, breakout rooms, and a children’s play area.
Together, these spaces support several sides of the Brent Neale business: designing, meeting with clients, presenting collections, collaborating with the team, and welcoming family into the workday.
As Neale told ELLE DECOR, visitors get the sense that they are in someone’s home rather than a commercial building in Midtown Manhattan.
Architecture in Service of the Brand
The project reflects an idea that guides much of Palma Design’s commercial work: a space should communicate something meaningful about the people and brand occupying it.
For Brent Neale, that meant creating an architectural framework capable of supporting both a sophisticated fine-jewelry business and the warmth, color, and playfulness associated with the brand.
We are honored to see the project recognized by two leading design and cultural publications.
Read the Features
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